Jose Auriemo Neto is a big name in the real estate and fashion industry. As the Chairman, President and Chief Executive Officer of JHSF, Jose Auriemo has built his reputation and recently, he was recognized by “Business of Fashion” for his efforts in JHSF to expand its portfolio to the fashion industry. He emerged top 500 in the most influential people in the fashion industry list. Jose Auriemo Neto has been working at JHSF, a family business, since its conception stages and he has grown tremendously with it to become an international company that has expanded its portfolio from real estate to the fashion industry. While working at the company at a young age, he demonstrated his leadership capability and at some point, he went to Japan to attend the International Youth Coexistence in Japan.
He went to University in Sao Paulo to study engineering while working at the parking administration section of JHSF. He decided to commit himself fully to working with the company, a real estate company that Fabio Auriemo (his father) had founded. In 1990s, the company changed course and became an incorporation, a change that saw the company increase its profits significantly. At the time, the company was working on projects in Salvador and Manaus. JHSF saw the potential shopping centers had in generating huge profits and it decided to invest in various shopping ventures such as Metro Tucuruvi and Santa Cruz. In 2000s, the JHSF executive saw a lucrative investment opportunity in fashion industry. He led the company in taking up the opportunity. The company invested in Parque Cidade Jardim located around Marginal Pinheiros. It built a shopping complex that brought together residential spaces, commercial spaces, malls among others. The investment brought in huge returns and that is around the time when the company became public.
The biography of the family man with two children says that he heads one of the largest real estate companies in Latin America and has been commended for presenting Hermes as well as Jimmy Choo to Brazil. The “Business of Fashion” releases an edition ranking prominent and influential people in the industry every year and Jose Auriemo Neto had the honor to be featured in this year’s edition. This recognition came just in time when he had been honored with a gala dinner in the New York City.